Category Archives: Public Relations

Expect News Sentinel’s new publisher to be active in community – once he gets his feet on the ground

“Good communities don’t just happen,” Patrick Birmingham told area leaders last week. “This is a great community because the people in this room have worked hard to make it great.”   Birmingham is the new publisher of the Knoxville News … Continue reading

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Attention Knoxville City Council candidates: If you’re “sorry” to call during dinner, don’t do it!

At 6:45 on Tuesday night, I was cooking dinner (if you can believe it) when the phone rang. Against my better judgment, I picked it up. Sure enough. A political call. “I’m sorry to call at dinner time,” the friendly … Continue reading

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Pilot Pumpers: three days of hijinks for a good cause

When is pumping gasoline fun? When it’s for charity and you have a bunch of high-spirited local celebrities doing it! That was the case the first three days of this week during Pilot Pumpers, the annual United Way fundraiser when … Continue reading

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Moxley Carmichael launches the New Streak

Although the Blue Streak sometimes discusses new media and journalism and public relations, it’s really a blog about Knoxville and Knoxville happenings. We at Moxley Carmichael thought we also needed an outlet for discussing the exciting things going on in … Continue reading

Filed under: Media, New media, Public Relations | 1 Comment

What I’ve learned from “Blue Streak” readers

People have a strong response to anything written about downtown. People like really personal stories about others in the community. Damn spammers will try to attach their links to anything! These are just some of the interesting tidbits I’ve picked up … Continue reading

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New media delivers business, fun – and hope

We are all about new media here at Moxley Carmichael. I started twittering in May ’08 and got on Facebook shortly thereafter. We have this blog and are about to launch a second one. We were the first PR firm … Continue reading

Filed under: Journalism, Media, New media, Public Relations | 3 Comments

Bloomberg author visits: big ideas for small business

You should never work with anyone who gives you a headache or stomach ache. Don’t finance your customers unless you are a bank. When things are slow, do an all-office clean-up. Not working in a pig sty is a morale … Continue reading

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Top media execs on effect of new media: who knows?

Four Knoxville media heavyweights agreed on one thing Thursday when discussing the impact of “new media” on their businesses: they don’t have a clue what’s going to happen. Jeff Lee, general manager of WBIR, the number one TV station in … Continue reading

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When target marketing involves heavy lifting

On Sunday, I saw the best example of target marketing I’ve seen in a long time. Was it a fantastic Web site? An impressive e-mail program? An attention-grabbing TV commercial or direct mail campaign? No. It was three guys in … Continue reading

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Want to jazz up a party? Add sparklies.

A friend of mine is planning a party and over the weekend she asked me to look over her guest list. When I did, I immediately spotted a problem. “These are really good people,” I told her. “But there are … Continue reading

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