Comments on: What’ll you have? Pabst Blue Ribbon?

By: Sandi S

Sandi S — Fri, 26 Feb 2010 21:40:09 +0000

Zac Brown has made PBR de rigueur.

By: Dwight Van de Vate

Dwight Van de Vate — Thu, 11 Feb 2010 15:58:25 +0000

There’s a chapter in Malcolm Gladwell’s “The Tipping Point” describing a period during which Hush Puppy shoes evolved from dowdy to trendy…wonder if the same dynamics apply here?!

By: Cynthia Moxley

Cynthia Moxley — Sun, 07 Feb 2010 06:15:15 +0000

John: Thanks for the link. Great article. Brian: Thanks for coming to our client party. Hope you noticed that we did indeed serve PBR - among other things. Shaun: Great story. Thanks everybody. Cheers!

By: Gary Bentley

Gary Bentley — Fri, 05 Feb 2010 16:17:59 +0000

According to the youth movement. PBR became the American Beer of choice when Budweiser sold out to InBev. PBR is the only mass produced American Owned Beer left. American Pride is on the line so Buy American.

By: JW Craig

JW Craig — Fri, 05 Feb 2010 15:42:18 +0000

All the result of underground marketing:

http://www.nytimes.com/2003/06/22/magazine/the-marketing-of-no-marketing.html?pagewanted=1

By: brian gregory

brian gregory — Fri, 05 Feb 2010 02:46:58 +0000

Cheap and refreshing. Ill buy that. Hip and trendy…. Not a chance. But when you can go to aubreys on papermill and get a tallboy for 2 bucks hell I’m even tempted to try one. Hell, fat tires 4 bucks on draft. For the non serious beer drinker looking for a tasty beverage on a boat in the hot summer sun…. Pbr will do it. Impressing the little lady on valentines at the orangery. Not so much

Still who can forget those college days with beast, beast ice, golden anniversary, pbr. At 6 to 8 bucks a case even if u got caught with it in ur dorm it wasn’t too much of a loss if the RA or popo took it away.

The big question I have: will it be served at the chic party of the year…. The annual moxley carmichael bash friday night???
I’m betting on it. But get some labatts blue for us northern folks. You can’t find that anywhere in the southland!

By: John Dominic Barbarino

John Dominic Barbarino — Fri, 05 Feb 2010 01:03:24 +0000

PBR was a trending nod to nostalgia five years ago in trending nabes in Brooklyn with the under twenties guys who also were playing around with Old Spice after shave lotion. Guess the scale of trends reaching to the inner states is still the same. Thought the internet was making that time a lot shorter. Times were any beer that was three bucks a six pack was the beer of choice, especially when one dude had phony ID that worked.

By: Shaun Fulco

Shaun Fulco — Thu, 04 Feb 2010 20:46:26 +0000

PBR is definitely the “hip” people’s beer of choice these days. It’s funny to me to see it make such a come back, reminds me of my grandfather. My grandmother did not want my grandfather to drink beer. He would promise to her that he would only drink “a few” per week. She would put 4 beers in the fridge for him at the beginning of each week. I was around 6 or 7 years old then and remember seeing my grandfather make fairly frequent trips to the back of a large (and dark) storage room. One day, out of curiosity, I went into the dark storage room with a flashlight and to my surprise I found several cases of PBR in the back of that room. Grandfather was replacing the beers that he would drink throughout the week so it always appeared he only had “a few” beers each week. My grandfather lived a full life and reached the age of 86, perhaps PBR had something to do with it! For the country music enthusiasts, how about the song “Toes” by the Zac Brown Band — “not a worry in the world a PBR on the way, life is good today…life is good today”.

By: Aaron Thompson

Aaron Thompson — Thu, 04 Feb 2010 20:43:53 +0000

Nice article. I started carrying PBR on tap around three months ago at Sapphire when I started to see the trend. Quite honestly, people always assume bars make a lot of money off of beer, but it isn’t true in all cases. PBR represents a good value to the consumer, but even better, to the bar.

By: Annette Winston

Annette Winston — Thu, 04 Feb 2010 19:39:26 +0000

My friend Don Paine, an esteemed Knoxville lawyer, has said that you can tell the state of the economy by the kind of beer cans he picks up when he walks up Sharp’s Ridge. Guess he’s seeing some PBR these days.